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Mitch Vargas 

2010FIFA WORLD CUP SOUTH AFRICA NEW SIZZLE VIDEO Electronic Arts (NASDAQ: ERTS) will celebrate the single largest sporting event on the planet with the only official and exclusively licensed videogame for the 2010 FIFA World Cup South Africa™. Now everyone can play in the 2010 FIFA World Cup™ on the PlayStation®3 computer entertainment system, Xbox 360® videogame and entertainment system, Wii™, PSP® (PlayStation® Portable) and mobile in April 2010 in anticipation of the real-world tournament which begins in June. EA SPORTS™ 2010 FIFA World Cup South Africa will feature all the emotion and passion of the fiercest national rivalries battling on the worlds biggest stage, with all 199 national teams that took part in qualification, all 10 official stadiums to be used in South Africa and stadiums from each qualifying region. Gamers will be able to play as their home nation from qualification right through to a virtual reproduction of the FIFA World Cup Final™ and feel what it is like to score the goal that lifts a nation. Everything fans love about the World Cup will come to life in spectacular detail, including confetti rain, streamers, & fireworks—just like the official tournament. For the first time ever in a videogame compete in a full and authentic online World Cup tournament. Carry the hopes and dreams of a nation into battle against fans from rival countries, from the group stage through the knockout rounds to the chance to be crowned 2010 FIFA World Cup South Africa TM

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