MMA fanatics can only hope that ‘UFC Europe’ is more productive than NFL Europe or every other failed American sporting effort presented in Europe as the UFC 122 sports gambling odds competition returns to the old continent for the second time in fewer than 30 days.
Following holding the UFC 120 Main Event in the United Kingdom the UFC is heading back to Europe to hold the UFC 122 Main Event, this time in Germany.
Closely following Oktoberfest the UFC 122 wagering action ought to furthermore be a huge hit and a fantastic chance to propagate brand awareness in a non-traditional MMA market. The US has currently been won over by the MMA and so has Japan and various other areas of Asia, and Brazil is perhaps the biggest hotbed of MMA on the planet when making an online bet.
But Europe hasn’t ever been a key market for the MMA or the UFC and that’s why Dana White and his brain trust are making such an attempt to find their way here and have picked to sponsor the UFC 122 prospects competition at the Konig Pilsener Arena in Oberhausen Germany on November 13th, 2010.
But UFC supporters not going to the event in Germany can be understood for being a bit distressed over the matter. You see, any time the UFC Main Events are held in a overseas place –with the exclusion of Canada- the quality of the fight card jumps off a cliff.
Nothing vs any of the competitors on the UFC 122 betting card, yet when Nate Marquardt –who is a excellent martial artist- is the headliner for a UFC Main Event, certainly something is not pretty right.
Actually, there will be title competition at the UFC 122 odds competition and even the champion of the Main Event game up (Marquardt versus Yushin Okami) is not even guaranteed at a shot at the title. This is a lot more like a Major League competition with a minor league roster.
Naturally, there should still be some great fighting action and we’ll likely be presented to some up and coming fighters but this roster is certainly deficient when it comes to name recognition and total expertise.
Not merely that, however the match is in fact being prohibited from being broadcast in Germany. The German media has significantly criticized MMA as a sport, and the nation has gone so far as to prohibit minors from going to the first German UFC competition, UFC 99. A while back this year in March, Germany prohibited the sport from being telecast whatsoever because the “extent of violence shown [is] unacceptable.” The UFC seems to take this almost as a challenge, declaring that they would keep going nonetheless and that not getting on TV isn’t going to stop them. The event will still be broadcast by way of tape delay back in the States on Spike TV. Even the reality that it’ll be airing somewhere other than pay-per-view makes it appear like the UFC is acknowledging that this won’t be one of the better Main Cards they have assembled.
Luckily, the UFC 123 event will be back in the US and filled with big names and big talent.
